Locator services are your best
friend. They are a free service to the public and they make their commissions
simply by referring future residents to apartment communities. We pay them once
a referral has moved in. It can be a set amount or it may be half of the amount
of the first month’s rent. I call my locator services in my area and find out
their address, fax number and email address. Once I have their information I
contact them at least weekly with what vacant units I have available. I email
them my specials and any other information that they may need to help promote
our community. Once a month I make a personal trip to their office bringing
them muffins and coffee along with my fliers and or brochures. I really get to
know the agents in the office so that I am the first one they think of when
someone calls inquiring about an available apartment. I have contacts at
locator services that I have been working with for years. So make them your
best friend and let the referrals roll in!
No comments:
Post a Comment