Make touring future residents a fun
experience by getting in the spirit of giving. Make it festive with ribbons and
tissue paper so that the gifts are colorful and decorative. I like to have many
free gifts available to hand out when touring. Future residents love to leave
with a little gift to remember where they were since they visit a large amount
of communities in one day. Touring is a hard job. It can take many hours of
driving around to find the perfect place to live. Why not give out fun stuff to
make the tour memorable. First I make sure that I have plenty of water bottles
with our community sticker on them. Keep them cold and tie your business cards
to them. Anything that I purchase to use as a free gift will always have our
community name, logo, website, phone number etc. as a tool for the
visitor to refer back to. Some items that I have given out are sports water
bottles (great in the summer!) Lanyards and whistles (great for senior
communities) and magnets are a really great tool to use also. Put the office
hours of operation and emergency numbers on it. They will be sure to keep this
on their refrigerator for reference. Buy coffee cups with your logo on them,
put tissue paper inside with some candy! Have several made up and have them sitting
on your desk. Let the visitor know that they will get one free once they have
toured your community. You can put your brochures, cards and even referral
cards inside gift bags with a surprise free gift inside. Make up a survival kit
for their apartment hunting day with cookies, water and a laminated map of the
town with your logo and information at the top. Purchase a large basket and let
them pick from an assortment of gifts. Anything to make the experience fun and
most of all memorable! Give out T-shirts to the kids or to the ten tour of the day. Make a game of it to get the office staff excited!
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