During the holiday season a great
way to get new traffic is to advertise FREE pictures with Santa! Purchase a
Santa suite and pick a day that you can set up in your clubhouse. Offer treats
like cookies or hot chocolate and hand out brochures or fliers with each photo
that you give out free. Advertise in the local newspaper or in publications
that has a family demographic. Have a maintenance tech dress up and a leasing
agent help out with giving out hot chocolate or small gifts. Make it fun! Put
out a flier to each resident so that they may invite family and friends. Set
the mood by lighting the fireplace and have holiday music playing. Reach out
even further to pet owners by offering a day to do pet pictures with Santa.
Promote this by advertising in Pet Scene Magazine and by posting fliers at dog
parks. This can be a huge success if promoted properly. You will be able to
reach tons of new traffic and make lots of people happy!
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